Casablanca, Thursday, April 2, 2026 – Today marked the official opening of the 11th edition of the International Textile, Fashion, and Machinery Exhibition, Morocco Fashion Style & Tex. Held at the Casablanca International Fairgrounds (OFEC) from April 2 to 5, 2026, the event brought together professionals, experts, and key players from the textile, fashion, and industrial equipment sectors.

A Star-Studded Grand Opening

The official ribbon-cutting ceremony featured several prominent figures, including:

• Mohamed El Sherif: Chairman of the Board of Pyramids Group, the international exhibition and conference organizer.
• Hassan Berkani: President of the Chamber of Commerce, Industry, and Services of Casablanca-Settat.
• Foreign Ambassadors and international dignitaries.

The evening was further enriched by a notable artistic performance by Abir El Abed, with the attendance of actress Farah El Fassi. A high-profile fashion show was also organized, highlighting the latest designs and innovations in the world of fashion.

Honoring a Legend

A major highlight of the ceremony was the tribute paid to the global fashion icon, Yves Saint Laurent. This honor was bestowed in recognition of his outstanding contributions to the development of the fashion industry and his enduring influence on the global creative landscape.

Strategic Goals and Industry Impact

In a statement to "Al-Wasat," Mohamed Sharif, Chairman of Pyramids Group, discussed the exhibition’s objectives. Organized by Pyramids Group, this event is considered one of the most prominent specialized gatherings both nationally and internationally. Key statistics include:

• Over 550 exhibiting brands.
• An expected 10,000 professional visitors, including manufacturers, suppliers, designers, investors, and decision-makers.
• A strategic platform for developing partnerships and exploring investment opportunities.

A Comprehensive Industry Showcase

Running for four days, the exhibition provides an integrated professional space covering the entire textile industry spectrum. The showcase includes:

• Raw Materials: Fibers and components.
• Fabrics & Accessories: Textiles and decorative elements.
• Industrial Machinery: The latest industrial equipment and production technologies.
• Finished Products: Final consumer goods and fashion items.

The event also emphasizes the latest technologies keeping pace with the rapid global transformations in the textile sector.